Business Counselling is defined by Canadian APEC-IBIZ Institute as under:

“Counselling is a process through which one person helps another by purposeful conversation in an understanding atmosphere.

Through process facilitation, the small business counsellor leads and assists clients to acquire the capability to assess their current situation, to assess the advantages and disadvantages of alternatives, and to make an informed decision to act or not. Above all, the counsellor practices personal competencies that develop rapport and build relationships to assist the client in recognizing and achieving personal, entrepreneurial, and business goals and objectives.”

This clearly brings out the basic understanding about the Business Counselling process and also the differences between Business Consulting and Business Counselling because business consulting is the process where professional consultant takes an objective external view of your business and gives you a report or make the suggestions about the steps you can take to improve performance of your business.

Business Counsellor on the other hand helps you in assessing the current situation and to weigh the pros and cons of options available to you and then to make informed decisions. This is a much better way of helping a business because you get the skills to understand your business in a more objective manner and are able to analyse the problems as you see them.

Business Counsellors “Walk The Talk as against Talk The Talk” with you. Business Counsellor therefore takes joint ownership of analysis and decision making process rather than just talking i.e. giving you advice, to help you make the informed decision that are best suited to your style of doing business.

We at XLIN understand that each business is unique given its size, location, sector and management team and we also appreciate that one size will not fit all.

We at XLIN Ltd are dedicated to help you Excel in Everything related to your business and are offering Free Initial Consulting session to discuss with you the issues to assess the situation and then we can decide the best possible action plan for you.

If you agree that an initial consulting with us would be a good idea, please contact us today by phone, fax or an email.